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Improving Usability With Proper Email Wording
Right wording on emails is as important as on your website, it can make the difference between reaching your customers or making them to quickly delete your messages. Email “From” field is what I would...
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Usability On Emails, Lufthansa Example
Email notifications are an important part of a website, affecting usability and the whole user experience. They should be clear, short and shouldn’t look like spam. "A better approach would be to put...
View ArticleDo Not Include Too Many Links, Usability
Links are used to give users more information, details, context. They also are a way to show what is important. They could also be use to drive traffic to other parts of the same website. But abusing...
View ArticleUsability In Emails, The Sender Name
Websites need to notify something to its users and send emails like crazy. But most of those emails will be ignored if you don’t think in the details. "Try also to sort those emails through the very...
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Careless Design From Google and Apple?
Today two of my favorite companies decided to tell me how little they care about me and other customers. In my opinion, not bothering users with useless information is highly related to the general...
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The Benefits of Mixing Branding and Usability in a Design
Making a website memorable is not an easy task, competitors are everywhere and everybody wants users to remember their brand. That’s the most logical reason why every website would need a brand with...
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Caring About Users Sell: The Björk Case
Do you deliver information to users per email? If so, try to: Send users information that is relevant to them Designing a newsletter that is "usable" is not an easy task but benefits could be huge:...
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